Beauty Brands announced their plans to close 25 store locations back in 2018. In January, the company, which also reduced the number of its corporate staff, filed for bankruptcy. When it filed for bankruptcy, it stated that the company suffered from the increasing operating cost as “a predominantly brick and mortar retailer.”
After it filed for Chapter 11 bankruptcy in February, Things Remembered found a buyer to help save some of its stores across the country. Enesco LLC bought 176 locations from this retailer that specializes in engraved products and personalized items. Still, the purchase only saved a small part of the company. It originally had 450 stores at the time that it filed for bankruptcy, which means that more than 250 stores will be up for closure.